The Metriculus®

  • What’s Your Story?
  • The Music Business is a long term investment – so what will energize you?
  • What strategies do you employ to keep you on track when things f**k up. Because they will. 🙂
  • Motivation versus Inspiration – Strategies for you to manage Rejection and Applause
  • What drives you?
  • How does this Energize You?
  • What is your Dream?
  • What do you Value?
  • What is your Mission?
  • What is Your Music Business Vision?
  • What Goal Benchmarks are important to you?
  • What is your Brand Public Responsibility?
  • What is your Brand Community Connection?
  • What is your Brand Environment Impact?
  • What is your natural Brand Structure?
  • What are your Patterns?
  • What is your Brand?
  • Who is your Target Market and Leveragable Market Sector?
  • What is your Brand Narrative?
  • Asset Management
  • Production Tuning
  • Brand Presentation
  • Wellness On/Off Stage
  • Equipment
  • Logistical Integrity
  • Show Energy Exchange
  • Music Business Team Leverage
  • Your Product – Show/Release
  • Show Production (Riders)
  • Business (Historic Reference Data)
  • Show Delivery
  • Market Statistics (Chart, Box Office, Release)
  • Expression Offer
  • Your Output
  • Material + Branded Arrangements
  • Brand Leverage
  • Performance USP + Delivery POD
  • Trend Leverage + Market Generation Cycle
  • Competitor Driver
  • Social Media Engagement
  • Live Community
  • Digital Community
  • Industry Community
  • Project Team
  • Your Business Team – Agent, Manager, Label. Publicist, Musicians, Supports, Headliners, Artist Mentors, Band Agreements, Crew, Production Manager, Producer, Co-Writer, Social Media Manager
  • Identify the right Media databases to access for Air Play, Advertising, Publicity, Editorial and Interview support.
  • Community Build Strategy
  • Industry Tastemaker Strategy
  • Relationship Build Strategy
  • Your Target Market
  • Your Industry Network
  • Your Digital and Live Community
  • Which Sector do you Influence?
  • Supplier Influence
  • Communication Standard
  • Audience Engagement
  • Brand Leveragability
  • Market Expectations, PR, Trust, Satisfaction, Results, Comparison
  • Finance Management
  • Budget
  • Funding Source
  • Exchange Mechanism
  • Trade Platforms
  • Benchmarks
  • Negotiation Strategies
  • Market Value
  • Accorded Market Offer
  • Value Drivers
  1. Production Standard
  2. Show Delivery
  3. Product Quality Control
  4. Show Compliances
  5. Show Inventory
  6. Release Catalogue
  7. Tour Schedule
  8.  Product Plan
  9. Quality Improvement Process
  10. Music Business Team Strategies
  11. KPIs + Benchmarking Data
  12. Goal Measurement
  13. Integrity of Data Improvement Practice